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Direct website traffic - refers to a specific source or method through which visitors reach a website. Direct traffic occurs when a user accesses a website directly by typing its URL into a web browser, clicking on a bookmark, or following a link from an untraceable source.In other words, direct traffic represents visitors who come to a website without clicking on a link from a search engine, another website, or an online advertisement. Instead, they navigate directly to the website by entering the URL or using a saved bookmark.
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